[2021 Green Mobility Award] Long Driving Range and Reasonable Price... Europe's Market 'Number One'
Mobility R&D Award (Automobile Association President Award) Renault Samsung
[Asia Economy Reporter Yu Je-hoon] The Renault Zoe (ZOE), sold by Renault Samsung Motors, is a model that sold a total of 100,657 units in the European electric vehicle market last year, achieving the number one market share (13.3%). Having built strong trust in the European market, the Zoe is evaluated to have expanded the horizon of domestic electric vehicles with its sufficient driving range and reasonable price.
According to Renault Samsung, the official domestic driving range of the Renault Zoe on a single charge is 309 km. Considering the average daily driving distance of most consumers (40 km), it is a level that allows use for a week without charging. The company explained that, since increasing battery capacity to extend driving range increases the consumer's price burden, they applied an appropriately sized battery and set the corresponding driving range to provide electric vehicles at a reasonable price.
In particular, the Renault Zoe’s driving range under low-temperature conditions (minus 7 degrees Celsius) is 236 km, showing a very low decrease in battery performance due to temperature changes compared to other companies. Due to the nature of electric vehicles, driving range shortens in winter when heaters are needed, but the Zoe secures excellent low-temperature driving range even in winter by applying a battery heating system with high-efficiency heat pump technology. Additionally, it applies a ‘B-mode’ that minimizes brake use and efficiently utilizes regenerative braking, ensuring driving comfort and additional driving range during urban driving.
The Renault Zoe also stands out for applying eco-friendly upcycled materials in its interior. Leftover fabrics, seat belts, and plastic bottles from vehicle production are upcycled and applied to the interior fabric. This is part of efforts to reduce carbon dioxide (CO2) emissions.
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In line with its domestic launch, the Renault Zoe also developed connectivity features. Drivers can remotely control the Zoe’s charging system and climate control system through the ‘MY Renault’ application.
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