Donation ceremony for Auction's 'Heehee Nakchal' campaign held online on the 13th. From the left, Yoonhee Hong, Director of Communications at eBay Korea; Sean, CEO of Seungil Hope Foundation; Jaeshin Han, Executive Director of Home & Life Division at Clean Country.

Donation ceremony for Auction's 'Heehee Nakchal' campaign held online on the 13th. From the left, Yoonhee Hong, Director of Communications at eBay Korea; Sean, CEO of Seungil Hope Foundation; Jaeshin Han, Executive Director of Home & Life Division at Clean Country.

View original image


[Asia Economy Reporter Seungjin Lee] Auction, operated by eBay Korea, announced on the 14th that it has delivered donations and goods worth a total of 52 million KRW to the Seungil Hope Foundation through the donation campaign "Heehee Nakchal" conducted together with Kkaekkeuthanara for patients with Lou Gehrig's disease.


Auction's "Heehee Nakchal" is a customer participation donation event prepared with the purpose of sharing hope with low-income families through charity auctions. During the event held from December 14 to 28, about 26 million KRW was raised through the auction of cherished items donated by five people including EXO's Suho, Girls' Generation's Sooyoung, KIA Tigers baseball player Kim Sunbin, singer Kim Bumsoo, and singer Sean, as well as through a cheer comment challenge for the sale of 'With Ice' donation products. Kkaekkeuthanara, which participated in the "Heehee Nakchal" event, prepared hygiene products worth 26 million KRW.


The funds and support goods raised through customer participation were delivered to the Seungil Hope Foundation, co-represented by singer Sean, and will be used for the construction of the Lou Gehrig's care center and support for patients with Lou Gehrig's disease.


Hong Yoonhee, Director of Communications at eBay Korea, said, "We are pleased that many customers participated in the event to raise awareness of the difficulties faced by patients with the rare disease Lou Gehrig's disease and their families, contributing to the construction of the Lou Gehrig's care center," adding, "As a sharing open market, we will continue to carry out campaigns that share hearts with neighbors in difficult circumstances together with tenant brands and customers."



Meanwhile, Auction has supported the repatriation and preservation of cultural heritage overseas, the bereaved families of firefighters who died in the Dokdo firefighting helicopter crash, and children with disabilities through donation deals with Nexon in 2020. In addition, it has delivered toys donated by brand companies to children in vulnerable groups and donated funds raised through the 'Smile Club Double Donation Challenge' conducted with YouTube creators to firefighters battling illnesses.


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing