Kakao Pay Securities Surpasses 3 Million Account Openings

[Asia Economy Reporter Minji Lee] Kakao Pay Securities announced on the 7th that the cumulative number of account openings surpassed 3 million just 9 months after the official service launch.

Kakao Pay Securities' comprehensive accounts exceeded 2 million in early September, and an additional 1 million accounts were opened within two months. This means an average monthly growth rate of 36% over 9 months. Offering an industry-leading annual deposit fee of 0.6% (pre-tax) paid weekly, and continuously introducing investment and asset management services linked with Kakao Pay such as Coin Collecting, Egg Collecting, Bucket List, and Mini Safe, the company has maintained its initial momentum.

The user age range has also broadened. Currently, the age distribution of Kakao Pay Securities account holders is 29% in their 20s, 29% in their 30s, 24% in their 40s, and 12% in their 50s, with a gender ratio of approximately 5:5 male to female.

Kakao Pay Securities plans to continuously introduce investment and asset management services that are easy and enjoyable for everyone, regardless of age or gender, to its 3 million users evenly distributed across demographics.

Next year, preparations have begun to launch an MTS (Mobile Trading System) for domestic and overseas stock trading. Currently, Kakao Pay Securities is working with Kakao Pay to specialize the UI (User Interface) and UX (User Experience) of the MTS, while collaborating with Koscom on the internal ledger system. A company representative stated, “Users who have formed steady investment habits through funds in their daily lives will be able to continue new investment experiences through Kakao Pay Securities’ MTS, and we plan to further strengthen the connection with the Kakao Pay platform.”

The number of Kakao Pay Securities fund subscribers has now exceeded 1 million. Thanks to the high popularity of Coin Collecting and Egg Collecting, which allow users to invest while making payments via Kakao Pay, 8 million fund investments were made in November alone. So far, 1.7 million users (including duplicates) have applied for various installment investment services such as Coin Collecting, Egg Collecting, and weekly/monthly automatic investments, leading to meaningful changes in financial investment habits.

Not only investments, but services like ‘Bucket List’, which helps users accumulate assets according to goals and form healthy financial habits, and ‘Mini Safe’, which allows separate storage of emergency funds and surplus money, are also gaining great popularity, with application numbers increasing by 43% weekly.

Kim Daehong, CEO of Kakao Pay Securities, said, “Since we are based on the Kakao Pay platform used by 35 million people, the stock trading service under development will enable many users to easily and enjoyably experience stock investment in their daily lives, contributing to the creation of a sound investment culture.” He added, “We are preparing to provide a service that minimizes investment inconveniences with a differentiated MTS featuring Kakao Pay Securities’ unique identity.”

This content was produced with the assistance of AI translation services.