SK Lubricants' 'Zic Zero' Eco-Friendly Project Gains Popularity

[Asia Economy Reporter Park So-yeon] SK Lubricants, the lubricants business subsidiary of SK Innovation, announced on the 6th that its eco-friendly lubricant 'ZIC ZERO' promotional project, which started this month, is gaining great popularity.

SK Lubricants is running a campaign where customers who purchase ZIC ZERO (0W-30 gasoline 4ℓ or diesel 6ℓ products) can buy a camping box called 'ZIC ZERO Life Box,' made from recycled plastic by the social enterprise Usisan, for 1,000 KRW.

On the third day of the campaign, March 3rd, the first batch of 300 units was sold out. The company stated that, unusually for a lubricant manufacturer, the campaign has been gaining attention in online cafes and other communities, leading to increased sales.

SK Lubricants introduced ZIC ZERO as a product focused on eco-friendliness from its performance to its container. This product is an ultra-low viscosity lubricant with very low stickiness, improving fuel efficiency while reducing harmful substances and carbon dioxide emissions. The container is also made from recycled plastic.

The ZIC ZERO Life Box has a large capacity of 52ℓ and can be used both as a storage box and a table. The company said, "Consumer interest in eco-friendly campaigns seems to be increasing, and the response has been positive."

This content was produced with the assistance of AI translation services.