Hyundai Department Store Opens Fur Edit Shop 'At Lounge' at Apgujeong Main Branch

Over 20 Domestic and International Imported Fur Brands Gathered to Sell Over 100 Products

[Asia Economy Reporter Lim Hye-sun] Hyundai Department Store announced on the 28th that it has newly opened a fur select shop called 'at.Lounge' on the 3rd floor of its Apgujeong Main Store.

'at.Lounge' is a curated store that gathers and showcases domestic and international fur brands as well as seasonal fashion items in one place. The store area is 762㎡ (approximately 23.1 pyeong). The store offers over 100 types of products, including domestic brands such as Jindo Fur, Geunhwa Fur, and Seongjin Fur, as well as imported furs from more than 20 countries including Italy, Denmark, Hong Kong, and Greece. According to the company, fur-centered products will be introduced during the fall and winter seasons, while pleats and cashmere seasonal items will be showcased in the spring and summer seasons.

The store sells various winter outerwear, ranging from furs made of 'sable' and 'chinchilla,' which are considered the highest quality, to reversible mink jackets emphasizing practicality, and cashmere products.

To commemorate the store opening, various gifts such as fur and silk scarves and mufflers will be given by brand.

This content was produced with the assistance of AI translation services.