Tmon Sees Surge in New 1020 Subscribers This Year... "Through Time Commerce Strategy"

Most New Subscribers in the First Half of the Year Are in Their 10s and 20s

[Asia Economy Reporter Kim Cheol-hyun] TMON (CEO Lee Jin-won) announced on the 11th that 59% of new subscribers in the first half of this year were in their teens and twenties, gaining great popularity among the younger generation.

According to TMON, 30% of new subscribers in the first half of this year were teenagers (14 years and older), the largest group. This was followed by people in their twenties (29%), forties (16%), fifties and older (13%), and thirties (12%).

The increased proportion of young generations visiting TMON is analyzed to be due to the decisive role of the time commerce store. Time commerce is a service that offers special deals every hour, allowing customers to purchase special products at the most reasonable prices the moment they connect, TMON explained.

The products most purchased by people in their teens and twenties on TMON in the first half of the year were Apple AirPods 2nd generation and AirPods Pro, masks, and Nintendo Switch. In addition, items such as computer parts, theme park tickets, and fashion products ranked high.

Lee Jin-won, CEO of TMON, stated, "The consumption tendency of the younger generation seeking unique and practical shopping enjoyment matches TMON's identity," adding, "It is meaningful that the 10-20 generation, which can be called future competitiveness, is massively entering as new customers."

This content was produced with the assistance of AI translation services.