Woowa Brothers Signs Agreement with Jeollanam-do for Agricultural Specialty Products Sales

'Namdo Jangteo Hall' Established at Baemin Sanghoe... Selling Excellent Agricultural Products Certified by Governor's Quality Approval

Kim Beom-jun, CEO of Woowa Brothers (left), and Kim Young-rok, Governor of Jeollanam-do, are posing for a commemorative photo after signing a Memorandum of Understanding (MOU) to expand online sales channels for agricultural specialty products at the Jeollanam-do Provincial Office in Muan-gun, Jeollanam-do on the 10th.

[Asia Economy Reporter Kim Cheol-hyun] Woowa Brothers, the operator of Baedal Minjok (Baemin), announced on the 11th that it has signed a Memorandum of Understanding (MOU) with Jeollanam-do to expand online sales channels for local agricultural and specialty products. On the 10th, the two parties held a signing ceremony at the Jeollanam-do Provincial Office in Muan-gun, Jeonnam, attended by Kim Beom-jun, CEO of Woowa Brothers, Kim Young-rok, Governor of Jeonnam, and other officials, agreeing to actively cooperate in expanding sales channels and strengthening branding of excellent agricultural and specialty products from the Jeonnam region.

Through this agreement, Woowa Brothers plans to establish a 'Local Specialty Namdo Market Section' on 'Baemin Sanghoe' (mart.baemin.com), an online shopping mall specializing in ingredients for self-employed operators that it runs, to promote B2B sales of locally produced food ingredients. Woowa Brothers will be able to showcase excellent products that have passed the 'Governor's Quality Certification System' implemented by Jeollanam-do through Baemin Sanghoe.

Furthermore, the two parties will jointly discover small business owners in the province who possess regional symbolism, growth potential, and social value, to strengthen the branding of local producers. Woowa Brothers will support promotional video images, product package production, and brand storytelling marketing for local small business owners recommended by Jeollanam-do, and plans to sell products produced by these small business owners on the Baemin platform in the future.

Kim Beom-jun, CEO of Woowa Brothers, said, "Through active cooperation with local governments, we will not only help increase the income of local producers but also continuously promote various programs to secure the competitiveness of small business owners."

This content was produced with the assistance of AI translation services.