Freitag, Bicycle Backpack Free Rental Campaign View original image


[Asia Economy Reporter Yujin Cho] Swiss eco-friendly upcycling brand Freitag announced on the 4th that it will conduct a free bicycle backpack rental campaign.


This campaign, designed to realize Freitag's philosophy of the "circular cycle," is being implemented in 26 countries worldwide and will run at stores in Seoul and Jeju until the 31st of next month in Korea.


To participate in the campaign, customers can rent a backpack at a Freitag store and then upload a riding photo with hashtags on their Instagram. The backpack must be returned within two weeks from the rental date.


The riding backpack F155 CLAPTON provided in this campaign is convenient with ample internal storage space as well as separate external compartments for a bicycle helmet and lock. Additionally, the straps are made of reflector material that reflects light in dark weather or at night, enhancing visibility and making it ideal as a riding backpack.


Detailed information about Freitag's free bicycle backpack rental promotion can be found on the official website.



Meanwhile, since its launch in 1993, Freitag has practiced its brand philosophy of sustainability by using discarded truck tarpaulin as raw material. Known for its strong durability, Freitag offers over 90 models including the first messenger bag F13 TOPCAT, various types of bags, wallets, and phone cases, characterized by unique designs and practicality.


This content was produced with the assistance of AI translation services.

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