Housing Finance Corporation Provides Customized Care for Elderly Living Alone with ‘老老care’ Service
‘HF Happy Care Service’ Project to Expand from Busan to Seoul

Housing Finance Corporation held a business agreement and launch ceremony for the 'HF Happy Care Service' with the Comprehensive Support Center for Elderly Living Alone at BEXCO in Haeundae-gu, Busan on the 3rd. Lee Jeong-hwan, President of Housing Finance Corporation (left), and Kim Hyun-mi, Director of the Comprehensive Support Center for Elderly Living Alone, are taking a commemorative photo after signing the agreement.

Housing Finance Corporation held a business agreement and launch ceremony for the 'HF Happy Care Service' with the Comprehensive Support Center for Elderly Living Alone at BEXCO in Haeundae-gu, Busan on the 3rd. Lee Jeong-hwan, President of Housing Finance Corporation (left), and Kim Hyun-mi, Director of the Comprehensive Support Center for Elderly Living Alone, are taking a commemorative photo after signing the agreement.

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[Asia Economy Yeongnam Reporting Headquarters Reporter Kim Yong-woo] A ‘Nono Care (老老care)’ project, which encourages middle-aged and older citizens to care for elderly living alone at the elderly’s level of understanding, is being launched.


This service is designed on the premise that people of similar age groups and shared social experiences can mutually benefit from caring for elderly individuals living alone who need assistance.


Korea Housing Finance Corporation (HF) signed a business agreement with the Comprehensive Support Center for Elderly Living Alone at BEXCO in Busan on the 3rd, holding a launch ceremony to pledge successful care service delivery and the promotion of elderly welfare.


HF Corporation, together with the Comprehensive Support Center for Elderly Living Alone, selected 1,600 elderly individuals aged 60 or older living alone in Seoul and Busan, and plans to provide customized care services by the end of this year, including ▲‘Daily Care’ to regularly check the health and safety of elderly living alone ▲‘Housing Care’ to improve the residential environment of vulnerable housing groups ▲‘Neighbor Connection’ to prevent emotional isolation of elderly living alone ▲‘Convenience Services’ supporting outings and household chores.


The corporation plans to offer ‘HF Happy Caregiver’ jobs to 100 middle-aged people aged 50 or older who can provide specialized services such as simple home repairs, disinfection and sterilization, and smartphone usage education, thereby delivering various Nono Care services tailored to the perspective of elderly living alone aged 60 or older.


To actively reflect the opinions of care service users in the local community and provide more systematic services, the corporation will also collaborate with specialized senior job creation organizations such as the Seoul 50 Plus Foundation Southern Campus, Seoul Yangcheon Senior Club, and Busan Senior Job Support Center.



President Lee Jeong-hwan stated, “This year, we plan to more than double both the number of elderly receiving services and the number of Happy Caregiver jobs compared to last year, and strengthen customized specialized services reflecting the needs of the elderly.”


This content was produced with the assistance of AI translation services.

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