Pradoe, Launches 'Body Eau de Parfum Mini'
[Asia Economy Reporter Yujin Cho] Amorepacific's body odor care specialist brand Frador announced on the 25th the launch of the 'Body Eau de Parfum Mini,' which offers enhanced portability.
This new product is designed in an ultra-light mini size with a capacity of 15mL and a weight of 57g, making it light and easy to carry. The product container is designed with a structure that allows easy replacement of refills, and the long aluminum cap covers the inner container, providing excellent durability. The top of the product features a ring-shaped design that allows users to attach decorations such as keyrings reflecting their personal taste.
With an eau de parfum concentration of 10-15%, the fragrance lasts for 4-5 hours, applying a higher scent concentration than previous Frador products.
Additionally, the 'Fradorant Complex™,' a blend of ingredients including basil extract known for excellent odor removal, is combined using Frador's unique technology to eliminate unwanted body odors while allowing the product's lingering scent to spread subtly.
The fragrance comes in three variants: 'Number 13,' which harmonizes the sweet and refreshing scent of melon with floral notes like freesia; 'Number 14,' featuring a fresh yet weighty woody base with a crisp mineral scent; and 'Number 15,' combining the rich fruity aroma of white peach with the pure floral scent.
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To celebrate the launch, a promotion is being held on the Amorepacific Mall where customers who purchase the new product will receive a limited-edition tumbler with a stylish design.
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