Daesang Cheongjeongwon Launches ‘Wolgye-su Leaf Flavored Cooking Wine’... SNS Quiz Event Held View original image


[Asia Economy Reporter Lee Seon-ae] Daesang Cheongjeongwon announced on the 13th that it is accelerating its market penetration by introducing a cooking wine made with bay leaves, which are excellent for removing unpleasant odors. The 'Bay Leaf Cooking Wine' features a subtle bay leaf aroma that eliminates unwanted smells in dishes while enhancing taste and flavor. Containing fermented vinegar and sugar components, it not only improves the texture of ingredients but also adds umami and gloss. It is convenient to use in a variety of dishes including meat, fish, rice, and noodles.


In addition, to commemorate the launch of the new product, a social network service (SNS) quiz event will be held. By following Cheongjeongwon's official Instagram and Facebook accounts and leaving the correct answer to the posted 'New Product Launch Emoticon Quiz' in the comments, participation is complete. The event runs from the 14th to the 20th, and through a draw, prizes such as ▲Cheongjeongwon 'Bay Leaf Cooking Wine' (30 people) ▲Starbucks beverage gifticons (20 people) will be awarded.



A Daesang Cheongjeongwon official stated, "With the expansion of the home meal trend, consumption of sauce products that can be easily used at home is increasing, leading to the launch of the new cooking wine product," adding, "To celebrate the launch of 'Bay Leaf Cooking Wine' that enhances the flavor of dishes, we plan to offer fun and benefits to consumers through various SNS content and events."


This content was produced with the assistance of AI translation services.

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