Shilla Duty Free Sells Gucci Sunglasses Duty-Free Stock via 'Live Broadcast'

Sale for 40 minutes at 7 PM on the 6th

[Asia Economy Reporter Minyoung Cha] Shilla Duty Free announced on the 5th that it will sell luxury brand sunglasses inventory duty-free items such as Gucci, Dior, and Tom Ford through the mobile live broadcast service ‘Shilla TV’ for 40 minutes starting at 7 PM on the 6th.

Shilla TV is a mobile live broadcast service first introduced by Shilla Duty Free last year in the duty-free industry. Viewers can watch live broadcasts hosted by Shilla’s exclusive beauty creators and purchase popular luxury sunglasses, while simultaneously entering various events. Purchased products will be delivered within up to two weeks.

The live broadcast also provides various information and events for purchasing sunglasses. Beauty creators share tips for buying sunglasses along with styling for different situations and recommend sunglasses products suitable for various face shapes.

Meanwhile, Shilla Duty Free will also sell duty-free inventory items from 12 fashion and accessory brands including Off-White, Paul Smith, Zenith, Hamilton, Tom Ford Eyewear, Rosemont, and Daniel Wellington. This will be conducted through its own website ‘Shilla Trip’ starting at 2 PM on the 6th.

The representative products include ▲Off-White 20 SS Arch Shape Hoodie ▲Paul Smith Billfold Wallet ▲Hamilton Jazzmaster Viewmatic ▲Tom Ford Eyewear Sunglasses, totaling 257 items. Prices are discounted up to 40% compared to regular duty-free prices.

Duty-free inventory products can be purchased by signing up as a member through the Shilla Trip section of the Shilla Duty Free mobile app or by accessing the internet portal, just like previous sales. If you sign up for ‘Shilla Pay,’ Shilla Internet Duty Free’s own simple payment system, before the sales start date, you can receive an immediate discount on part of the payment amount on the day of purchase.

This content was produced with the assistance of AI translation services.