[Asia Economy Reporter Yujin Cho] If your hair feels weak and dry due to midsummer UV rays, you should pay attention to treatments that reduce hair damage. Summer UV rays can drain the vitality from your hair and easily cause split ends or breakage, so it is recommended to use products with gentle natural ingredients.


Essential Items for Managing Hair Damaged by UV Rays in Midsummer View original image


Aveda's 'Nutriplenish Leave-In Conditioner' is made up of 94% natural ingredients, including pomegranate seed oil rich in omega-5, coconut oil, and mango seed butter. It contains plant-derived ingredients like sand ginger that help protect hair from damage caused by strong UV rays.


The 'Speed of Light™ Blow Dry Accelerator Spray,' which reduces drying time during blow-drying, and the 'Cooling Oil Balancing Concentrate,' which provides an immediate cooling effect upon contact with the skin, are also made with natural ingredients and can be used on hair without irritation.


Professional hair brand Curlyshill's 'Babassu Oil' contains no irritating chemical ingredients such as silicone, parabens, triethanolamine, or colorants.


It delivers rich nourishment to damaged hair, providing softness, while the highly moisturizing components of babassu seeds care for dry hair. Additionally, it features natural scents from essential oils sourced from France and Spain.


Premium lifestyle brand La Vierge recently launched the shampoo bar 'Sol de Vierge' and rinse bar 'Fleur de Vierge.'


The shampoo bar uses natural surfactants like coconut oil instead of chemical ingredients such as petroleum-based surfactants and artificial colorants, making it gentle and suitable for sensitive scalps. The rinse bar contains high concentrations of biotin as well as natural oils like argan, castor, and camellia seed oils, which softly coat the hair.


LG Household & Health Care's professional haircare brand Silk Therapy introduced the 'Silk in Capsule Hair Mask,' which contains real silk ingredient 'Hydrolyzed Silk' to give rough, lifeless hair a soft, silky shine. Its cream-type formula provides a soft and lightweight finish without clumping or greasiness, maintaining vibrant hair.


Premium hair and body care brand Moroccanoil has renewed and launched the globally standardized size of the 'Moroccanoil Treatment.'



Made primarily from argan oil native only to the southwestern region of Morocco, it contains antioxidants, fatty acids, vitamins, and proteins that help healthy recovery and regeneration of hair. It is absorbed immediately into the hair without stickiness, adding natural shine and gloss instantly. It is also effective in preventing frizz caused by humidity and static electricity, helping to prevent hair tangling.


This content was produced with the assistance of AI translation services.

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