Corner Movie Trend... Rapid Increase in Home Cinema Enthusiasts
Rapid Increase in Home Cinema Enthusiasts Enjoying Movies at Home... Soaring Sales of Projectors and Set-Top Boxes
[Asia Economy Reporter Lee Seon-ae] The number of home cinema enthusiasts is rapidly increasing due to the impact of the novel coronavirus infection (COVID-19). As people refrain from going out to practice social distancing in daily life, more are choosing to watch movies at home. Accordingly, home theaters, compact projectors, and speakers that can transform a home into a movie theater are gaining popularity.
According to Gmarket on the 22nd, the total sales volume of video electronics in the past month increased by 23% compared to the same period last year. In particular, sales of projectors and screens that can create a movie theater atmosphere rose by 39%, and projector lamps saw an 87% increase in sales. Set-top boxes, which allow access to various movie contents, sold more than four times (308%) as many units, and video player accessories increased sixfold (500%).
3D glasses, which enable a more immersive TV viewing experience, increased by 107%, while TV antennas and soundbars for clear picture quality and sound rose by 108% and 10%, respectively.
The situation on Auction is not much different. During the same period, set-top boxes increased by 11%, projector brackets and mounts used to fix projectors grew by 58%, and other speaker accessories that enhance sound quality rose by 56%.
A Gmarket official explained, “It seems that the number of home cinema enthusiasts watching movies at home has increased significantly as people feel burdened by going to crowded movie theaters. Satisfaction is also relatively high because they can create a movie theater atmosphere without spending a large amount of money.”
Looking at recommended popular products, the ‘Anybeam Pro Beam Projector (189,000 KRW)’ stands out. It is a convenient product that can be connected wirelessly and allows viewing on a large screen up to 150 inches, similar to a movie theater. Above all, it features a built-in 10W high-output speaker that delivers clear and vivid sound. Another advantage is the use of a semi-permanent LED light source, enabling long hours of viewing without color distortion.
Package products that can create a home cinema atmosphere at once, including mini beams and screens, are also popular. The ‘Horacti MH300 Home Cinema Package (351,820 KRW)’ includes a mini beam with built-in speakers, a bracket to stabilize the beam, a 16:9 wide high-resolution screen, and a tripod.
The ‘Vivitek 3D Glasses,’ which allow enjoying three-dimensional images without afterimages, should not be overlooked. Weighing only 27g, this ultra-light product offers comfortable wear and accurately reproduces the original colors. Another strength is that users can enjoy 3D images with just one button without any complicated operation.
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