[Asia Economy Reporter Yujin Cho] Musinsa's modern basic casual wear brand Musinsa Standard is operating the 'Cooltandard Collection' event, where customers can view cooling functional products at a glance, targeting the summer market in full swing until the 30th.


The Cooltandard series, first launched this year by Musinsa Standard, consists of a line that boasts comfortable wear even in the heat. The strength lies in expanding the range of purchase options by releasing various fits, including underwear items such as undershirts and camisoles, as well as crew neck T-shirts and pique polo shirts suitable for wearing alone as everyday clothes.


The Cooltandard series applies functional yarns Askin and Aerocool from Hyosung, a leading domestic textile company, providing excellent breathability. It features contact cooling functionality that feels cool when touching the skin, quick sweat absorption and drying, and UV protection, allowing comfortable wear even in midsummer.


In this event, customers can find various cooling wear, from the high-performance Cooltandard series to one-mile wear comfortable for both home and outdoor use, polo pique shirts, slacks, denim pants, leggings, and sportswear suitable for everyday casual looks. For more details, please check the Musinsa Store.



Musinsa Standard, Cooltandard Cooling Functional Clothing Special Exhibition View original image


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