Wak, DaysDays Golf Resort Wear Collaboration

[Asia Economy Reporter Yujin Cho] Kolon Industries FnC Division (hereinafter Kolon FnC) is launching a new golf resort wear collection in collaboration with DaysDays, a swim and resort wear brand, under its contemporary performance golfwear brand Wac.

This collection is inspired by the photographs of American photographer Slim Aarons, who naturally captured the luxurious vacation culture of the upper class from the 1950s to the 1970s. It expresses charming vacation scenes with a retro mood infused with the 70s vibe.

In addition to golfwear, the collection introduces various items suitable for golf trips such as robes, dresses, swimsuits, and bucket hats. Colors not typically seen in golfwear, such as lemon yellow, lime green, aqua blue, and ashed orange, have been applied to add vibrancy.

Especially, wearable golf and resort wear is presented with stylish designs including bright floral patterns, colorful checks and polka dots (standard-sized dot patterns), and high-waist fits.

A Kolon FnC golf business division official stated, “This collaboration focuses on allowing young customers who enjoy golf to complete stylish looks not only on the field but also at vacation spots.”

Meanwhile, the collaboration story and product information can be found on the official WAAC website, Kolon Mall, and The Cart Golf, and the collection is available at offline stores nationwide. Until the 24th, a 15% discount is offered for pre-orders of collaboration products on Kolon Mall and The Cart Golf.

This content was produced with the assistance of AI translation services.