KOICA, Recruiting 2nd Term KOICA National Public Ambassadors 'Wiko'

Recruiting 120 Supporters to Promote International Development Cooperation on Online SNS

[Asia Economy Reporter Lim Cheol-young] KOICA announced on the 15th that it will recruit 120 members for the ‘KOICA Supporters WeKO 2nd Generation,’ who will promote KOICA and international development cooperation with perspectives and ideas tailored to the public, from June 18 to July 8.

The ‘WeKO,’ launched for the first time last year, stands for ‘Everyone is KOICA (We=KOICA)’ and refers to KOICA’s national public ambassadors and supporters composed of university students and citizens.

KOICA national supporters have played a role in directly experiencing international development cooperation through various missions and promoting the meaning of KOICA’s Official Development Assistance (ODA) projects in developing countries in an easy-to-understand way from the public’s perspective. The first generation of WeKO created 3,600 social network service (SNS) promotional contents and held offline campaigns across the country, significantly contributing to raising public awareness of Korea’s development cooperation projects.

The 2nd generation, launching this year, will conduct interviews online considering the COVID-19 situation, and online activities will be strengthened instead of the previous offline activities. The selected supporters will participate in SNS promotional content production and online campaign activities based on missions such as ‘Sustainable Development Goals (SDGs) practiced in daily life’ and the ‘KOICA Promotion Idea Challenge’ for about four months from the online launch ceremony at the end of July until early December.

Supporters will receive a fixed monthly activity allowance, and outstanding teams will be awarded prizes and rewards. The final activity winners will receive benefits such as ▲ KOICA Director’s Award and prize money ▲ field experience in development cooperation (ODA) overseas ▲ additional points when applying for KOICA youth internships (promotion field). All graduates will also receive a certificate of completion.

Anyone who is a Korean citizen aged 16 or older can apply as an individual or team through the KOICA Supporters recruitment website.

A total of 90 people (30 teams, 3 members each, applying individually or as teams) will be selected in the university (graduate) student category, and a total of 30 people (individual or team applications) in the general category. Preference will be given to those with a high understanding of development cooperation, experience in external activities (including overseas volunteering), excellent SNS skills, and proficiency in content creation. The final successful candidates will be announced on July 20 after the first document screening and the second video interview.

Park Sang-jin, head of KOICA’s Public Relations Office, said, “Since gaining experience in international development cooperation and promotion as the first generation of WeKO, there have been cases of supporters getting employed as KOICA youth interns, making the supporter activities a stepping stone for young people’s career development,” and added, “We hope that those who are passionate and interested in international development cooperation and online promotion will actively apply.”

This content was produced with the assistance of AI translation services.