Travelers have completely stopped visiting the Wind Hill in Geoje, Gyeongnam. (Photo by Gyeongnam Province)

Travelers have completely stopped visiting the Wind Hill in Geoje, Gyeongnam. (Photo by Gyeongnam Province)

View original image


[Asia Economy Yeongnam Reporting Headquarters Reporter Kang Woo-kwon] Gyeongsangnam-do announced on the 12th that it will promote the 'Gyeongnam-type Travel Industry Crisis Overcoming Project' to support the recovery and practical assistance of the local travel industry, which has suffered severe damage due to the global pandemic and prolonged impact of the novel coronavirus infection (COVID-19).


According to a damage survey of tourism businesses jointly conducted by the provincial and city/county governments and the Gyeongnam Tourism Association, the travel industry’s sales decreased by approximately 71.7% compared to the first quarter of last year, and among the 298 surveyed companies, 143 reported having no sales at all during the first quarter.


The province plans to overcome the crisis by supporting the development of unique travel products that align with current trends through this project.


The application target for this project is 625 travel agencies registered in the province’s cities and counties as of December 31 of last year under the 'Tourism Promotion Act.' Travel agencies wishing to participate in the project should plan a 'Gyeongnam travel product' and submit it to the tourism department of the city or county where their registered office is located within 20 days from the announcement period starting on the 25th of this month.


The province will decide on support after city/county-level evaluations to develop substantial and differentiated convergence travel products.



Ryu Myung-hyun, Director of the Culture, Tourism and Sports Bureau of Gyeongsangnam-do, said, "Through this project, I hope that local travel agencies will successfully create convergence content products with stories from every corner of the Gyeongnam region, not only overcoming the crisis but also providing an opportunity for the travel industry to take a significant leap forward."


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing