SK Telecom Opens Baseball Theme in ‘JumpAR’ App... AR Animals Also Wear Team Uniforms

[Asia Economy Reporter Seulgina Jo] Cute AR animals wearing KBO League team uniforms can now be seen in the 5G-based ‘Jump AR’ application.

SK Telecom announced on the 18th that it has launched the ‘Jump AR Pro Baseball Theme,’ applying the uniforms of six KBO teams?SK Wyverns, Kiwoom, NC, Samsung, Hanwha, and Lotte?to the ‘Jump AR’ animals.

By opening the smartphone app and clicking on the baseball menu, users can choose from four types of animals?Nyangi (cat), alpaca, Welsh corgi, and red panda?performing actions in four positions: pitcher, catcher, third baseman, and batter. Fans can take cheering photos with the AR animals or share them in the open gallery.

Additionally, the ‘Jump VR’ app offers the six KBO teams’ uniforms as costumes for social room avatars. Passionate pro baseball fans can wear their favorite team’s uniform in the virtual world and cheer together at clubs or cafes.

An event for fans who want to enjoy pro baseball even more will also be held. From the 19th to the 31st, customers who take certification photos with AR animals wearing their cheering team’s uniform or photos of themselves watching games with AR animals, and upload them on their Instagram with hashtags (#JumpAR #ARCheering #CheeringTeamName), will be eligible to win chicken sets as prizes.

Jinsu Jeon, Head of SK Telecom’s 5GX Service Division, said, “We have prepared the Jump service so that families and friends can cheer together through VR and AR in the era of no-audience pro baseball,” adding, “We plan to develop various services to naturally integrate untact culture using ICT technology into our daily lives.”

This content was produced with the assistance of AI translation services.