NH Nonghyup Life, Volunteer Farm Work Assistance in Yeoju Dojeon4-ri Village

[Asia Economy Reporter Oh Hyung-gil] NH Nonghyup Life Insurance announced that on the 28th, CEO Hong Jae-eun and about 40 executives and employees visited Dojeon 4-ri village in Gangcheon-myeon, Yeoju-si, Gyeonggi Province, which has a "Together Village" partnership, to help with farm work.

This year, NH Nonghyup Life Insurance executives and employees visited Dojeon 4-ri village for the eighth time and helped supplement the shortage of labor during the farming season by planting peppers and eggplants with the villagers.

The "Together Village" initiative promoted by NH Nonghyup Life Insurance is a rural-urban cooperation model implemented at the Nonghyup group level, appointing company executives as honorary village chiefs and employees as honorary residents of rural villages. Through continuous rural-urban exchanges, it revitalizes rural areas and provides practical support such as helping with farm labor, purchasing local specialties, and attracting tourism.

CEO Hong Jae-eun said, "We came quickly to be even a small help together with our executives and employees," adding, "We will continue to carry out farm labor assistance during the farming season and social contribution activities to increase the practical benefits for farmers."

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