E-Mart24 Seoul Area Stores Now Accept Child Meal Cards

[Asia Economy Reporter Seungjin Lee] Emart24 announced that starting from the 22nd, the Seoul city child meal card called 'Kkumnamu Card' can be used at their stores.

The child meal card is issued to children at risk of food insecurity to enable them to have meals outside of school. It is provided to children under 18 who are heads of households, from single-parent families, or those at risk of food insecurity due to parental unemployment or illness.

The items that can be purchased are limited to lunch boxes, meals, fruits, dairy products, side dishes, etc. In line with the purpose of the child meal card, purchases of snacks, carbonated drinks, and non-food items unrelated to meals are not allowed.

Until now, Emart24 allowed the use of the child meal card only in certain regions such as Gyeonggi, Daejeon, Busan, and Gwangju, excluding Seoul. With the expansion of child meal card usage to Emart24 stores in Seoul, children in Seoul who wish to use convenience stores can now enjoy a variety of food items at Emart24 locations near their residences.

Starting in June, the child meal card will also be accepted at Emart24 stores in Daegu, and further expansion is expected thereafter.

As the usage locations for the child meal card continue to expand, Emart24 plans to continuously increase the range of lunch boxes available for purchase within the support amount of the card. In particular, they plan to introduce lunch boxes specially designed for the child meal card, considering children's tastes and nutritional balance, in May.

Various promotions will be conducted to ensure that children using the child meal card can enjoy benefits. Through this, Emart24 aims to enable children at risk of food insecurity to enjoy a sufficient meal at convenience stores using the child meal card.

Emart24 Marketing Director Hyesun Ahn said, “With the ability to purchase various food items using the child meal card at Emart24 stores in Seoul, where it was previously unavailable, the number of stores accessible to children has significantly increased. We plan to continue expanding the regions where the card can be used through discussions with various local governments where the card is not yet accepted at Emart24,” she said.

This content was produced with the assistance of AI translation services.