Kakao Friends Unveils 'Jeonju Yusaeng Friends' Edition
Consisting of 26 Types... Flagship Product 'Yusaeng Doll'
[Asia Economy Reporter Jin-gyu Lee] Kakao IX's character brand Kakao Friends announced on the 13th that it will launch the 'Jeonju Yusaeng Friends' edition, which can be found at the Kakao Friends Jeonju Hanok Village store, on the 14th.
The Jeonju Yusaeng Friends edition is the second Jeonju-special product following the 'Jeonju Gamrae Edition,' which Kakao Friends introduced last November when opening a region-specific store at the entrance of Jeonju Hanok Village. It depicts Little Friends experiencing the life of a yusaeng (Confucian scholar) against the backdrop of famous Jeonju tourist attractions such as Jeonju Hyanggyo, Jeonju Gyeonggijeon, Deokjin Park, and Hanok Village, adding charming elements like brushes, scrolls, badges, and lotus flowers from Deokjin Park.
This edition consists of a total of 26 items, with the main product being the 'Yusaeng Doll,' inspired by Little Ryan and Little Apeach transformed into yusaengs against the backdrop of Jeonju Hyanggyo. Additionally, the 'Yusaeng Mini Dolls,' featuring adorable Little Ryan holding a scroll, Little Apeach holding a brush, Little Tube holding a book, and Little Jay-Z holding a badge, are attracting attention.
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To commemorate the launch of this edition, Kakao Friends will also sell some products in limited quantities on the Kakao Friends online store for one day only on the release date. A Kakao IX official stated, "We will make special efforts to expand region-specific stores to provide tourists with unforgettable enjoyable experiences and contribute to promoting the beauty and traditional culture of Korea."
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