Photo by Channel Talk

Photo by Channel Talk

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[Asia Economy Reporter Moon Hyewon] As high-intensity social distancing measures to prevent the spread of the novel coronavirus infection (COVID-19) continue, domestic IT startups are drawing attention by expanding their participation in campaigns using their brand logos.


All-in-one business messenger 'Channel Talk' joined the 'high-intensity social distancing' campaign with a clever logo design that puts a mask on its online chat consultation solution icon. The round face-shaped icon is carefully covered with a mask image to encourage voluntary social distancing while promoting a safe and swift online customer chat consultation culture.


Channel Talk is rapidly emerging as a new alternative service that complements the weaknesses of traditional call center work styles through online messenger-based consultations utilizing IT technology. In addition to messenger customer consultations, it provides unlimited and free support for team messenger functions that enable smooth collaboration anytime and anywhere, greatly aiding the activation of remote work for online businesses.


Photo by Coffee Beans Provided

Photo by Coffee Beans Provided

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Spring Onward encourages participation in social distancing by modifying the brand logo of its mobile coffee platform 'WONDU'. The font spacing between ONE and DO in WONDU’s English spelling was widened from the original design, and the space between them was cleverly expressed as 2m to represent appropriate distancing.


WONDU, a community-type marketplace connecting cafes, manufacturers, and consumers, offers roasting coffee beans by famous domestic baristas at reasonable prices through 'group purchases' and 'community' services, and provides cafe information and various coffee recipes for free. Recently, with the launch of the coffee subscription service 'WONDU Daily', it is expanding its service area to the corporate market.



Domestic leisure platform Yanolja cleverly expressed the campaign by indicating the recommended 2m distance for social distancing between 'Ya' and 'nolja' in its existing logo and inserting the phrase 'next time' to convey the campaign message.


This content was produced with the assistance of AI translation services.

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