Weekly Prize Event When Using 'Seoul Sarang Gift Certificate' at GS25 Convenience Stores

Seoul City and Gift Certificate Usage Promotion Business Agreement

On the 2nd, a customer is making a payment using Zero Pay at a convenience store in Jung-gu, Seoul, where Zero Pay payment became available at over 43,000 convenience stores nationwide, including Seven Eleven, GS25, CU, and Emart24. The Seoul Metropolitan Government and the Ministry of SMEs and Startups announced that they have introduced a QR payment system to convenience stores nationwide and are improving POS programs, officially launching the Zero Pay payment service starting today. Photo by Kang Jin-hyung aymsdream@

[Asia Economy Reporter Jo In-kyung] The Seoul Metropolitan Government announced that it will sign a "Seoul Love Gift Certificate Usage Activation Business Agreement" with GS Retail Co., Ltd., which operates GS25 convenience stores, on the afternoon of the 10th. This measure aims to revitalize the local economy, which has been depressed due to the spread of COVID-19, by enabling Zero Pay (including Seoul Love Gift Certificates) payments at all 3,177 GS25 convenience stores in the Seoul area.

The Seoul Love Gift Certificate is a mobile gift certificate issued by each autonomous district to increase local consumption and boost sales for small business owners. It can be used at 190,000 Zero Pay affiliated stores within the Seoul area.

Seo Jeong-hyeop, the First Deputy Mayor of Seoul, and Cho Yoon-sung, CEO of GS Retail, who will attend the agreement ceremony, agreed to jointly promote the Seoul Love Gift Certificate to citizens and consumers to increase its usage rate, restore consumer sentiment, and help regain smooth circulation in the local economy.

Accordingly, GS25 will attract consumer interest by posting Seoul Love Gift Certificate promotional posters on the exterior glass of convenience stores, and from the 16th to the 30th, customers who pay for GS25 lunch boxes or instant noodles with the Seoul Love Gift Certificate will receive a free beverage.

GS25 will also hold a prize event for Seoul Love Gift Certificate users until October. Among customers who use the gift certificate for 10,000 KRW or more between Monday 0:00 and Sunday 23:59 each week, 1,325 winners will be selected by lottery to receive Seoul Love Gift Certificates worth a total of 87.5 million KRW as prizes.

In addition, the Seoul Metropolitan Government plans to conduct monitoring of Zero Pay affiliated stores to enhance consumer convenience in using the Seoul Love Gift Certificate and to check for errors occurring during payment. The Korea Simple Payment Promotion Agency will reissue QR stickers to 90,000 affiliated stores with low payment performance and distribute Seoul Love Gift Certificate leaflets for store owners.

The Seoul Love Gift Certificates, which were recently sold at a discount of up to 15%, have sold out early and are currently only available for purchase at a 10% discount.

Seo Jeong-hyeop, the First Deputy Mayor of Seoul, said, "Through this agreement, we hope that more citizens will enjoy various benefits and use the Seoul Love Gift Certificate," adding, "We will continue to discover various promotions to expand consumer benefits and stimulate local consumption to support small business owners who are struggling due to COVID-19."

This content was produced with the assistance of AI translation services.