"Supporting Contactless Life" SK Telecom Offers 1-Month Free 'All Prime' Membership
[Asia Economy Reporter Seulgina Cho] SK Telecom announced on the 9th that it will offer its ‘AllPRIME’ membership, useful for contactless living, free for one month to the first 10,000 new subscribers starting from the 13th.
‘AllPRIME’ is a subscription service priced at 9,900 KRW per month, providing more than 10 types of content, shopping, and lifestyle benefits. Key benefits include ▲ Wave, FLO, or One Store eBook (choose one) ▲ Up to 6% SK Pay points accumulation on 11st shopping ▲ Exclusive special price mall offering over 100 products at the lowest prices ▲ Food delivery discounts, among others.
This promotion was planned to support customers who have increased their time at home due to social distancing and remote work amid the COVID-19 pandemic.
‘AllPRIME’ can be subscribed to by anyone regardless of their current telecom provider through the 11st application or mobile web. Customers applying for the promotion pay 100 KRW and then receive 100 KRW back in SK Pay points, effectively receiving the benefits for free.
From the following month after the free benefit period ends, the monthly subscription fee will be charged normally. Customers who do not wish to continue can cancel before the paid conversion. If benefits are not used after subscription, a full refund of the payment is also possible.
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Jinwoo Kim, Head of SK Telecom’s Integrated Service Promotion Group, stated, “New partners will continue to be added to AllPRIME,” and added, “We will grow AllPRIME into a comprehensive membership platform offering diverse benefits to customers.”
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