[Asia Economy Reporter Yoo Hyun-seok] As the COVID-19 pandemic has expanded untact (contactless) consumption, domestic car purchasing patterns are gradually shifting online.


GetCha, a mobile price comparison platform for car purchases, announced on the 8th that non-face-to-face consultation requests for new car purchases increased by 246% last month compared to the previous month, when COVID-19 cases surged, and consultation requests for selling owned used cars also rose by 179%. Additionally, the number of new subscribers that month reached 30,000, an increase of about 8,000 from the previous month, marking a 136% rise.


This change in car purchasing patterns appeared not only among consumers but also sellers. In March, partnerships with car dealers wishing to conduct online sales consultations increased by 273% compared to the previous month. This is explained by new car dealers, who were hit hard as showroom visits by consumers sharply declined due to COVID-19 and the government's stringent social distancing measures, turning their attention to online channels.



Jung Yoo-cheol, CEO of GetCha, said, "In response to changes in consumption patterns, we will further strengthen non-face-to-face consultation services and focus on advancing our services so that car purchase information can be obtained more easily and accurately online."


This content was produced with the assistance of AI translation services.

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