Nongshim Launches 'Kalbimmyun', Kalguksu Noodles Bibimmyun Ahead of Summer Season
[Asia Economy Reporter Choi Saeng-hye] Nongshim announced on the 2nd that it has launched a new product, 'Kalbimmyun,' aiming to capture summer appetites.
Nongshim Kalbimmyun was developed inspired by bibim kalguksu, which has recently gained popularity as a summer delicacy. It is the first in Korea to combine kalguksu noodles with kimchi bibim sauce, differentiating it from existing bibimmyun products.
Nongshim Kalbimmyun features chewy and elastic noodles shaped like kalguksu. It offers a rich and unique bibimmyun flavor that fills the mouth.
A Nongshim representative explained, "By consolidating the technological expertise accumulated through developing various types of noodles, we created kalguksu noodles exclusively for bibimmyun that hold the sauce well while boasting a chewy texture."
The sauce includes chopped kimchi, Korea’s soul food, providing a familiar taste to Korean palates with a spicy, tangy flavor and a crunchy texture. Overall, the product delivers a rich kimchi taste and aroma, making it even more refreshing to enjoy.
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The net weight is 144g, and the price is 1,200 won.
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