'LG Whisen' Customer Appreciation Event Celebrating 20th Anniversary

Benefits such as Cashback and Upgrades

LG Electronics is holding a customer appreciation event from the 1st to the 30th of this month at offline and online stores nationwide to celebrate the 20th anniversary of the launch of the 'LG Whisen' brand.

[Asia Economy Reporter Dongwoo Lee] LG Electronics is holding a customer appreciation event from the 1st to the 30th of this month to celebrate the 20th anniversary of the launch of the ‘LG Whisen’ brand.

LG Electronics announced that customers who purchase the 2020 LG Whisen ThinQ air conditioner at offline and online stores nationwide will receive various benefits such as cashback, product upgrades, and mobile gift certificates.

Customers who purchase the Crown Special model of the LG Whisen ThinQ air conditioner can receive cashback worth up to 700,000 KRW. The Crown Special is a product specialized for large spaces, with cooling areas of 89.1 square meters (27 type) and 81.8 square meters (25 type) models. Customers who purchase models of Dual Deluxe or higher can receive cashback up to 300,000 KRW.

Customers who purchase Dual Special or higher 2 in 1 models will receive a wall-mounted air conditioner equipped with an air purification function. Customers who purchase Dual Premium or higher models can upgrade to a model equipped with a Filter Cleanbot. The Filter Cleanbot automatically cleans the air conditioner's fine filter once a week when the customer uses the air conditioner for 8 hours a day.

Customers who have used a fixed-speed air conditioner for more than 10 years and purchase the 2020 Whisen ThinQ air conditioner can participate in an event on the LG Electronics website to receive a mobile gift certificate worth up to 100,000 KRW. Unlike inverter air conditioners, fixed-speed air conditioners operate at a constant speed without freely changing the compressor speed, resulting in relatively lower energy efficiency.

LG Electronics started its air conditioner business in 1968 by introducing the first window-type air conditioner in Korea. In 2000, LG introduced a new brand for its air conditioners, LG Whisen. The LG Whisen ThinQ air conditioner launched in January features a four-stage purification management function that keeps the airflow path?from the incoming air filter to the blower fan?cleaner and more comfortable.

Im Jeong-su, head of B2B marketing at LG Electronics Korea Sales Headquarters, said, "We prepared this event to repay the interest customers have shown over the past 20 years. We will continue to introduce products that customers truly want and lead the domestic air conditioner market."

This content was produced with the assistance of AI translation services.