Watch the Son Heung-min Support Video: SK Broadband's 'COVID-19 Overcome Campaign' View original image


[Asia Economy Reporter Koo Chae-eun] SK Broadband announced on the 31st that it will carry out the ‘COVID-19 Overcoming Campaign’ in collaboration with the Ministry of Culture, Sports and Tourism’s Public Communication Office to deliver messages of support to the public who are going through difficult times due to the COVID-19 pandemic and to overcome it together.


SK Broadband has opened a special section for the ‘COVID-19 Overcoming Campaign’ on B tv, starting with a promotional video for the support campaign featuring Song Ga-in, Kim Jang-hoon, Han Go-eun, Kim Sung-ryung, and Kim Sang-joong. It also delivers ‘COVID-19 Relay Hope Messages’ from celebrities and popular creators such as Son Heung-min, Hong Jin-young, Hey Jini, and My Rin. These videos can only be viewed through B tv and will be continuously updated in the future.


Son Heung-min, who participated in the ‘COVID-19 Overcoming Campaign,’ said, “Recently, our country and many countries around the world are going through very difficult times due to the coronavirus,” and added, “I hope many people can unite their hearts and overcome this hardship together.”


In addition, the special section provides information on COVID-19 prevention guidelines and how to purchase public masks. Also, on the B tv AI set-top box equipped with the AI speaker NUGU, users can check government support measures such as pharmacy status and public mask quantities through voice searches like “Aria, tell me the pharmacies selling masks in Seogye-dong, Yongsan-gu.”



Kim Hyuk, Head of Media Division at SK Broadband, said, “I hope all the medical staff working hard on the front lines including Daegu and Gyeongbuk, self-employed people going through the toughest times, and every citizen of the Republic of Korea who is exhausted by anxiety and frustration will stay strong,” and added, “I hope the day comes soon when we can enjoy spring as spring.”


This content was produced with the assistance of AI translation services.

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