Renault Samsung "Buy SM6 for a Month and Get a Free Trim Upgrade"
[Asia Economy Reporter Kiho Sung] Renault Samsung Motors announced on the 6th that it will conduct the ‘SM6 Free Upgrade’ promotion throughout March, offering 2020 SM6 buyers an upgrade to a higher trim level with more standard features at no additional cost.
This month, SM6 buyers can upgrade their vehicle to a higher trim with more standard features than the originally selected trim through the Free Upgrade promotion. For example, if a customer chooses the mid-level LE trim of the SM6 gasoline model GDe, they will receive the RE trim vehicle, which includes additional standard features such as LED PURE VISION headlamps, front ventilated seats and power seats, quilted leather seats, blind spot warning system, front/side warning system, and parking steering assist system.
Through this, SM6 GDe buyers can enjoy a free upgrade from the RE to the Premiere trim, benefiting up to 2.44 million KRW, while LPe buyers can upgrade from LE to RE trim for free, enjoying benefits up to 2.45 million KRW. However, the GDe LE Special trim and LPe rental and taxi models are excluded from this promotion, and LPe rental PE and SE trim buyers will receive a cash support benefit of 300,000 KRW.
Following the government’s individual consumption tax reduction decision, SM6 is being sold from March at reduced prices ranging from 929,000 KRW to a maximum of 1.43 million KRW depending on the engine and trim. Additionally, customers replacing vehicles older than 5 years can receive a 500,000 KRW discount (excluding GDe SE/LE Special), and those replacing Renault Samsung Motors vehicles older than 10 years can receive an 800,000 KRW discount (excluding LE Special trim).
With these benefits, customers who considered purchasing the SM6 GDe Premiere vehicle priced at 33.55 million KRW until last month can now choose the RE trim, priced at 29.68 million KRW due to the tax reduction, and receive a free upgrade to the Premiere vehicle this month. Furthermore, if they replace a Renault Samsung Motors vehicle older than 10 years, they can receive an additional 800,000 KRW discount, increasing the total benefit to 4.67 million KRW compared to last month.
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Kim Taejun, Head of Sales at Renault Samsung Motors, said, “This SM6 Free Upgrade promotion is an unprecedented opportunity to purchase the premium feel and various convenience features of a higher trim at the price of one trim lower. In addition to this month’s Free Upgrade promotion, we have prepared various benefits, and we hope many customers will experience the premium mid-size sedan SM6 through this opportunity.”
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