Adidas Ultraboost Musinsa Edition Limited Release
[Asia Economy Reporter Yujin Cho] Online fashion store Musinsa has collaborated with global sports brand Adidas to exclusively release the ‘Ultraboost Musinsa Edition’ sneakers and will open raffle entries starting from the 10th.
This collaboration was held to celebrate Musinsa’s 20th anniversary, which began as an online community in 2001 and has established itself as a leading online fashion store in Korea, as well as to commemorate the strong partnership built over several years between Musinsa and Adidas.
The Ultraboost Musinsa Edition features the original model of Adidas’s flagship running shoe Ultraboost 1.0 with a special print commemorating Musinsa’s 20th anniversary. On both sides of Adidas’s iconic 3-stripe cage, “Musinsa” is expressed in six languages including Korean and English.
First released in 2015, the Ultraboost has gained great popularity as Adidas’s representative functional running shoe due to its excellent comfort, cushioning, and sleek design.
With a clean triple black colorway, it pairs well with streetwear, casual looks, as well as various fashion styles such as jackets and slacks, making it highly versatile. Reflective shoelaces made of reflective material and a glossy metal logo inserted on the heel add detailed points, highlighting its unique charm.
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To commemorate this release, Musinsa plans to showcase stories about the product collaboration, information, and various content through its official YouTube channel MusinsaTV and Musinsa Magazine.
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