The E&M signs joint investment agreement with Indonesian content investment company

[Asia Economy Reporter Jang Hyowon] Comprehensive entertainment company THE E&M is actively targeting the overseas content market through investment in the Indonesian media content market.

THE E&M announced on the 5th that it has signed a joint investment agreement with MIRERO ENTE MEDIA, a comprehensive media content investment company in Indonesia.

Through the joint investment project with MIRERO ENTE MEDIA, THE E&M plans to remake and release Korean movies and dramas, which have proven artistic quality and box office success, into Indonesian versions. The first work to be remade and released is the highly successful Korean movie <200 Pounds Beauty>.

MIRERO ENTE MEDIA is conducting film and drama production projects jointly with THE MIX ENTERTAINMENT, the largest film content production company in Indonesia.

THE MIX ENTERTAINMENT is a company established as a joint venture with MD Pictures, the first Indonesian film company listed on the Indonesia Stock Exchange (IDX), and the Chinese XingXing Group. THE MIX ENTERTAINMENT released , an Indonesian remake of the Korean horror film , in April last year.

THE E&M, THE MIX ENTERTAINMENT, and MIRERO ENTE MEDIA signed a strategic business agreement (MOU) for investment in films, dramas, and other content in August last year.

THE E&M is a comprehensive content company leading internet broadcasting culture through online live broadcasting platform technology and MCN (Multi Channel Network). It operates ‘PopcornTV,’ a representative personal broadcasting platform in Korea, and ‘CelebTV,’ a celebrity online live broadcasting platform.

A company official stated, “The Southeast Asian media content market, including Indonesia, has very high growth potential in the future,” and added, “Starting with this investment, we plan to actively proceed with investments in the Southeast Asian content market.”

This content was produced with the assistance of AI translation services.