Zuckerberg: "WHO is running free ads for COVID-19 response"

[Image source=Reuters Yonhap News]

[Asia Economy Reporter Jeong Hyunjin] Mark Zuckerberg, CEO of the global social networking service (SNS) Facebook, announced that he is providing free advertising for the World Health Organization (WHO) related to the prevention of the novel coronavirus infection (COVID-19). He emphasized that Facebook is actively supporting COVID-19 response efforts in the face of criticism that false information is spreading through SNS.

On the 4th (local time), CEO Zuckerberg stated through a post on his Facebook account, "The world is currently facing challenges, and we have been cooperating with health authorities over the past month." He added, "We are focused on ensuring that everyone has access to reliable and accurate information," and emphasized, "Taking preventive measures to reduce the risk of infection is especially important."

CEO Zuckerberg explained, "When you search for COVID-19 on Facebook, you will see a popup with the latest relevant information provided by the WHO or local health authorities." He said, "We are providing as many free ads as possible to the WHO regarding COVID-19," and mentioned that they will closely collaborate with global health experts to provide more assistance if necessary.

Additionally, CEO Zuckerberg stated that they are removing false claims and conspiracy theories related to COVID-19, saying, "We will block misleading ads that exploit situations, such as claims that certain products cure the disease."

CEO Zuckerberg also revealed that efforts are being made not only to provide access to information but also to prevent the outbreak of COVID-19. He noted that scientific tools developed by the 'Chan Zuckerberg Initiative,' run by his wife Priscilla Chan, are being utilized, and that they are collaborating with organizations such as the Bill & Melinda Gates Foundation to support researchers in Cambodia conducting analyses on COVID-19.

This content was produced with the assistance of AI translation services.