[Asia Economy Reporter Han Jinju] During the 2019 Q4 earnings conference call held by Samsung Electronics on the 30th, Lee Jongmin, Executive Director of the Wireless Business Division, spoke about strategies to respond to intensified competition in the Indian market: "As the Indian market is rapidly growing and competition is becoming fiercer day by day, we will strengthen our market competitiveness by timely launching new models that reflect consumer demand to secure price competitiveness and expanding cooperation with local distributors."



He continued, "To expand online channels, we newly introduced the Galaxy M series last year, and we are seeing results such as an increase in the proportion of online sales compared to the previous year," adding, "We will continue this momentum by continuously enhancing product competitiveness and strengthening the competitiveness of online channels to expand sales."


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