[2020 Asia Consumer Awards] Lock&Lock 'Bisfree'... Less Weight, More Safety

Lock&Lock 'Bisfree' Airtight Container

Lock&Lock, as a leading company in airtight containers, places the highest value on developing high-quality products that consumers can use with confidence. Since airtight containers are closely linked to dietary habits, the safety of the materials used is extremely important.

The 'Bisfree' airtight container has been steadily popular since its debut in 2009. It was designed to allow consumers to use airtight containers with greater peace of mind. Made from 'Tritan,' which is evaluated as safe because it does not contain Bisphenol A (BPA), a suspected endocrine-disrupting chemical, even the parts of the lid that come into contact with food can be used safely. Additionally, it is transparent like glass but has the advantage of being much lighter than glass.

The Bisfree product line has continuously upgraded its product quality by adding various functional elements. Last year, to celebrate the 10th anniversary of Bisfree, a renewed product with a more sophisticated design was introduced.

Reflecting the trend of valuing kitchen interior design, the design was changed to bright colors. It was made to be used not just as a simple airtight container but also as an interior accessory. Considering consumers’ habit of stacking containers layer by layer for storage, lids of different colors were applied according to the shape of the containers.

Lock&Lock embraces 'people-centered lifestyle innovation' as its brand value. It has continued to evolve according to consumers’ living environments and needs. To enable safer use in the kitchen, it has developed glass containers made from premium heat-resistant glass. Also, based on the management philosophy of being a 'company that cares for the environment and people,' it carries out various social contribution activities that participate in public and leading initiatives.

This content was produced with the assistance of AI translation services.