Seoul Nonghyup and Seoul High Court Host 'Seoul-Rural Direct Trade Market' for Lunar New Year Celebration

At the 'Seol Holiday Urban-Rural Win-Win Direct Trade Market' held at the Seoul High Court on the 14th, Lee Dae-yeop, Head of Seoul Nonghyup Headquarters (fourth from the left), and other Nonghyup officials and farmers are taking a commemorative photo.

[Asia Economy Reporter Lee Gwan-ju] The Seoul Regional Headquarters of NongHyup (Head Lee Dae-yeop) opened the 'Seol Holiday Direct Trade Market for Urban-Rural Win-Win' on the 14th in the front yard of the East Building of the Seoul High Court in Seocho-dong, Seocho-gu, Seoul, ahead of the Seol holiday.

The direct trade market, jointly organized by Seoul NongHyup and the Seoul High Court, marked its 8th year this year. On this day, 26 producers participated and sold agricultural and livestock products they directly produced at prices 15-30% cheaper than market prices.

In particular, there was a great response as various foods and Seol gift sets were sold, including Chuseok ritual foods such as fruits, dried persimmons, wild greens, and grains; nuts such as peanuts, pine nuts, and walnuts; regional specialties such as sweet potatoes and dried seafood; and ginseng, kimchi, and Korean beef.

Lee Dae-yeop, head of Seoul NongHyup, said, “We will focus on revitalizing the direct trade market so that farmers struggling with falling agricultural product prices can receive fair prices, and consumers can purchase agricultural and livestock products at affordable prices. We will also continue efforts to provide safe food for urban residents and stabilize holiday prices.”

This content was produced with the assistance of AI translation services.