Public Shopping, Special Sale of 'Nonsan Seolhyang Strawberries' for 5th Anniversary
[Asia Economy Reporter Moon Hyewon] Public Shopping announced on the 9th that it will launch a ‘Special Edition’ product series to celebrate its 5th anniversary. The first selected product is the domestically bred ‘Nonsan Seolhyang Strawberry.’
The Seolhyang strawberry was developed to replace the Japanese strawberry varieties that once dominated the domestic strawberry market. According to Public Shopping, with the introduction of the domestic Seolhyang strawberry, the market share of Japanese strawberry varieties, which was 80% in 2005, sharply declined, and by 2017, the market share of domestic strawberries surged to over 90%.
The special sale is limited to 3,000 sets and will be broadcast on the 10th at 12:40 PM. The price is 29,900 KRW for a total of 1.5kg, with a 5% discount available for mobile orders.
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Previously, in August last year, Public Shopping organized an ‘Onion Guerrilla Super Sale’ to support farmers struggling due to a price collapse of onions, selling 250 tons of onions. In addition, they have conducted various promotional activities through special broadcasts featuring domestic agricultural products such as ‘Omija’ and ‘Ginseng.’
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