President Kwon Bong-seok: "The Long-Term Goal Is to Make LG Electronics Loved by Customers"

New Year's Email Message Instead of Opening Ceremony
"Focus on Creating Customer Value"

Kwon Bong-seok, President of LG Electronics

[Asia Economy Reporter Dongwoo Lee] Kwon Bong-seok, President of LG Electronics, stated that all capabilities and ways of working must focus on creating customer value.

In a New Year's message sent to employees on the 2nd, President Kwon said, "We must change to grow based on customer value and to create new customer value," adding, "Making LG Electronics truly loved by customers is the essential competitiveness and long-term goal."

President Kwon emphasized accelerating digital transformation to achieve "change through growth, and growth through change." He said, "Growing centered on existing businesses and preparing the foundation for change through this is an ongoing process," and "For sustainable growth, efforts must also be made for growth through change."

President Kwon defined, "Linking products with content and services or securing new growth engines based on connected devices is the core of the digital transformation LG Electronics pursues."

He also urged reflection and change in ways of working. President Kwon said, "We must change to grow based on customer value and to create new customer value," and "All capabilities and ways of working will focus on creating customer value."

On this day, instead of holding a kickoff ceremony, President Kwon delivered a New Year's message titled 'New Year's Message Delivered Through CEO Diary' via email to employees, reiterating the vision of a beloved LG Electronics.

This content was produced with the assistance of AI translation services.