In Depth
Aminomics
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26.03.19 09:07
- ④Crackdown on Scalping Ahead of BTS Comeback... Even "Overnight Stand-in" Jobs Appear
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"Shall we start negotiating from 500 dollars?" In the run-up to BTS's comeback concert at Gwanghwamun on March 21, both domestic and international scalping and workaround transactions are rampant. Fans who failed to secure tickets are even posting ads seeking overnight stand-in part-time workers to secure good spots around Gwanghwamun in Seoul. The police plan to crack down on scalping activities intensively, while mobilizing all available security and detective resources to ensure public safety.As of the 19th, many posts on overseas communities such as Reddit were soliciting the transfer or sale of BTS comeback concert tickets. Although the tickets were originally distributed through free reservations, there are numerous cases where sellers say, "I'm letting it go for 212 dollars (about 310,000 won) because it's difficult for me to visit Korea," or "Negotiations start from 500 dollars (about 740,000 won); send me a private message." Transactions between individuals that bypass ticketi
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26.03.19 09:00
- ① One-Hour BTS Gwanghwamun Concert to Generate Economic Impact of 1.5 Trillion Won Plus
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#Three days before the group BTS's return performance, on the 18th, despite the gloomy weather with a steady spring rain, about 150 visitors formed a long line in front of the Shinsegae Duty Free Myeongdong branch entrance in Jung-gu, Seoul, even before opening hours. Foreign fans holding purple merchandise symbolizing the BTS fan club ARMY or with hair dyed the same color stood out in the crowd. The atmosphere was electric as fans and tourists who had come to Korea to see the BTS members in person mingled together. Chelsea (22, Australia), who arrived in Korea the previous day, said, "I came to Korea with my parents for two weeks to see the concert. We plan to spend a week in Seoul and a week in Busan," adding, "I wanted to buy BTS merchandise in advance, so the duty-free shop was my first stop." The surrounding commercial districts were no exception. Stores in Gwanghwamun and Myeongdong, anticipating the BTS boom, were busy preparing to welcome customers, resembling a military operat
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26.03.19 09:00
- ② BTS Merchandise Weekend Sales Triple... Distribution Industry Sees Boom
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"We are preparing more than 300 times the usual reserve stock and will also deploy additional staff on site," said a representative from GS Retail, the operator of GS25 convenience stores. With the BTS (Bangtan Sonyeondan) concert scheduled for March 21 in Gwanghwamun, the convenience store industry has effectively entered an "emergency mode." Stores around Gwanghwamun are stocking up on on-site consumer goods such as water, beverages, instant noodles, and portable batteries, while additional checkout counters and staff are being assigned to capitalize on the concert-driven demand surge. GS25 is increasing its supply of certain items by up to 300 times, and CU by more than 100 times. Emart24 has also put up welcome banners at 36 locations and created separate information leaflets for foreign visitors. In fact, ahead of the concert, consumer sentiment is visibly heating up around Myeongdong and Gwanghwamun.Hotels Fully Booked, Duty-Free Sales Soaring... Myeongdong and Gwanghwamun Busine
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26.03.19 09:00
- ③ 260,000 Expected to Gather... Gwanghwamun Restaurants Move to Emergency Operations
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As BTS's comeback concert is set for the 21st, the restaurant industry is also preparing for emergency operations. With up to 260,000 people expected to gather at Gwanghwamun Square, businesses are strengthening safety measures and extending business hours to capitalize on the rare surge in demand. However, some restaurants near Gwanghwamun Square will suspend operations on the day of the concert. According to industry sources on the 19th, Starbucks will operate most of its stores near Gwanghwamun as usual on the 21st, the day of the concert. Opening hours for each store will vary, starting between 7 and 8 a.m. and closing between 10 and 11 p.m. Only the Reserve Gwanghwamun store and KT Gwanghwamun West B1F store inside the KT building in Jongno-gu, which will be entirely closed for the day, will not operate. A Starbucks official stated, "We plan to increase the number of staff and ensure there are no safety issues during operations." Hollys Coffee is targeting the Gwanghwamun concert