Venture Business Association Supports Baby Unicorns' Japan Expansion... Achieves 4 MOUs and More

Laying the Foundation for Entry into the Japanese Market through IR and Business Networking

The Venture Business Association announced on May 8 that it had achieved results such as signing four memorandums of understanding (MOUs) and one proof of concept (PoC) through the 'Tokyo On-site Linkage Program,' which supports domestic baby unicorn companies in entering the Japanese market.

Representatives of Korean startups participating in the 'SusHi Tech Tokyo 2026' Global Unicorn Matching Day are taking a commemorative photo during the networking session. Venture Business Association

This program was designed to broaden the connections between baby unicorn companies and local Japanese investors and companies, providing a foundation for early-stage investment attraction, technology cooperation, and market entry.

The participating companies were eight promising venture businesses: Vendit, Kairos, Gajet Korea, Tagby, ULift, Colosseum Corporation, BiteMe, and AD Susan.

During the Baby Unicorn Company IR Day and Investment Round event held in Tokyo, the participating companies presented their business models and growth strategies, sharing the possibilities for entering the Japanese market and potential avenues for cooperation.

At the subsequent one-on-one business meetings and networking sessions, more than 50 investors, buyers, and local partners attended, resulting in over 95 business consultations over three days.

Participating companies, including Vendit, a hotel automation solutions provider, and Tagby, an influencer marketing platform, signed a total of four MOUs and one PoC with Japanese investment firms and local partners, thereby laying the groundwork for future investment reviews and joint business initiatives.

The participating companies also took part in 'SusHi Tech Tokyo 2026,' one of the largest startup events in Japan, where they established partnerships with representatives of global conglomerates and public institutions and gained insight into global technology trends.

A representative from the Venture Business Association stated, "This Tokyo linkage program proved that baby unicorn companies possess enough competitiveness and marketability in the Japanese market," adding, "In 2026, which marks the first year of global scaling-up, the association will continue to advance our execution-focused global territory expansion programs, moving beyond simple exhibition participation to achieve real export contracts and investment attraction."

This content was produced with the assistance of AI translation services.