[Today's New Product] Dissolves Quickly Even in Cold Water... KANU Ice Shot Americano
New Product from Dongseo Food's Coffee Brand KANU
Double the Volume of KANU Mini Americano
Rich Body and Clean Finish
Dongseo Food announced on May 6 that it has launched a new product under its coffee brand 'KANU' called 'KANU Ice Shot Americano.' The company explained that, leveraging its long-accumulated expertise, 'KANU Ice Shot Americano' uses a special process that allows it to dissolve quickly and smoothly even in cold water.
The product's volume has also been increased compared to previous versions. It comes in 1.8g sticks—double the size of the 'KANU Mini Americano' (0.9g)—so a single stick is enough to provide the desired quantity and strength. The company also paid close attention to flavor. By dark-roasting beans from Colombia, Brazil, and Costa Rica, they highlighted nutty notes and a rich body, while ensuring a clean and crisp finish.
The product is available in packs of 10 and 50, and a limited edition that includes a special tumbler will also be released. Dongseo Food plans to unveil a new TV commercial featuring actor Gong Yoo later this month and will hold tasting events at major supermarkets nationwide.
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Kim Junyoung, Marketing Manager at Dongseo Food, said, "KANU Ice Shot Americano dissolves quickly even in cold water, and a single stick delivers a rich and robust flavor, making it an excellent choice for consumers who enjoy iced Americanos in the summer. We will continue to introduce products that satisfy both convenience and quality in line with evolving consumer trends."
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