Korea Investment & Securities' AI Market Analysis Surpasses 10 Million Views

Korea Investment & Securities announced on the 21st that the cumulative number of views for its AI-based real-time market analysis service, "How's the Market Now?", surpassed 10 million as of May 14, just about a month after its launch.

Launched at the end of March, this service leverages AI to provide investors with summarized key market information for different times of day, including pre-market, intraday, and market close sessions. Amid recent increases in market volatility and growing demand from investors to track real-time trends, the service has shown rapid growth, recording 1.2 million views within just 10 trading days after launch.

Notably, the service has demonstrated strong user retention, with investors returning to use it repeatedly after their first experience. A Korea Investment & Securities representative explained, "Retention is an indicator that goes beyond one-time interest in a new service. It shows that investors are regularly using the service as part of their daily market analysis routines," adding, "The real-time data analysis and information delivery enabled by AI are becoming key tools for investors seeking to understand market trends."

In response, Korea Investment & Securities plans to further advance its AI-powered investment services. The company will introduce an "AI Stock Analysis" feature to provide in-depth analysis of individual stocks and is also developing a conversational AI service based on large language models (LLMs). Through these initiatives, the company aims to offer next-generation investment experiences, allowing investors to explore market and stock information in depth through natural, conversational interactions.

Jin Kwak, Head of eBiz at Korea Investment & Securities, stated, "We will continue to innovate our mobile trading system (MTS) with AI so that investors can access key information in a timely manner and make more informed investment decisions in fast-changing market conditions."

This content was produced with the assistance of AI translation services.