Two New Products from Amorepacific’s Aestura
Compressed Hyaluronic Acid Soothing Cream...
Capsule Toner for the First Step of Skincare

On May 21, Amorepacific announced that its derma brand, Aestura, will launch two new products for sensitive and dehydrated skin: 'Atobarrier365 Hydro Soothing Cream' and 'Atobarrier365 Capsule Toner.'


'Atobarrier365 Hydro Soothing Cream' is a renewed version of Aestura's best-selling soothing cream, upgraded to cater to sensitive, oily, and dehydrated (so-called "Soo-bu-ji") skin types. Utilizing Aestura’s patented compressed hyaluronic acid technology, the hyaluronic acid molecules are condensed to 1/100th of the size of conventional high-molecular hyaluronic acid, delivering five times faster absorption and long-lasting hydration. In clinical trials, the cream was shown to deliver moisture deep into the 10th layer of the skin and maintain hydration for up to 72 hours. Additionally, it has passed seven safety tests, making it suitable even for sensitive skin.


Furthermore, the high-density ceramide capsules in the cream help reinforce the vulnerable skin barrier, and blind tests confirmed a 24% increase in user satisfaction with deep hydration. The product features a 20ml increase in volume at the same price as before, providing enhanced value for customers.


Atobarrier365 Hydro Soothing Cream and Atobarrier365 Capsule Toner. Amorepacific

Atobarrier365 Hydro Soothing Cream and Atobarrier365 Capsule Toner. Amorepacific

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'Atobarrier365 Capsule Toner' is a barrier toner designed to deliver hydration and barrier care simultaneously as the first step in skincare. The mildly acidic toning water contains PHA and visible high-density ceramide capsules, employing a patent-pending floating capsule formula that effectively soothes sensitive skin irritated by cleansing or external stressors. Clinical testing showed an immediate 33% increase in skin moisture after use, a 93% instant improvement in barrier damage, and 100% satisfaction with improved skin moisture retention.


A representative from Aestura stated, "As Korea’s No. 1 dermacosmetic facial care brand, Aestura is committed to providing derma solutions for sensitive and dehydrated skin. With the launch of these new products, we will further refine the Atobarrier365 lineup focused on barrier hydration and address the diverse needs of our sensitive skin customers."



The two new Aestura Atobarrier365 products will be rolled out sequentially through major online and offline channels, starting with their official launch at Olive Young.


This content was produced with the assistance of AI translation services.

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