WitU, a short-form commerce marketing company, announced on May 19 that it will begin actively recruiting talent to strengthen its global commerce capabilities, including platforms such as TikTok Shop, as well as to enhance its creator ecosystem.


As of the end of December 2025, WitU had approximately 70 employees, nearly doubling its workforce compared to the same period the previous year, demonstrating rapid organizational growth. As an early leader in the short-form market, the company has steadily expanded its workforce every year over the past two to three years in line with the growth of the short-form commerce market, quickly evolving into a specialized organization that covers short-form creators, commerce, and media solutions.

WitU, Specialist in Short-Form Commerce, Actively Recruiting Global Short-Form Experts View original image

In particular, over the past year, WitU strengthened its global short-form commerce competitiveness by hiring more than 20 new employees in its core TikTok Shop business alone. The company also focused its recruitment efforts on teams directly tied to business growth, such as the creator economy, advertising, and campaign management.


Beginning this year, WitU plans to further strengthen its back-office organization while continuing active recruitment with the goal of building an economic ecosystem that connects short-form creators, brands, and commerce.



The main positions being recruited include: ▲ Creator Advertising Planner (AE) ▲ Creator Commerce Manager (MD) ▲ Creator Economy Manager ▲ Global Creator Affiliate Partnership Manager ▲ Global Affiliate Marketer – SEA ▲ Global Affiliate Marketer – US ▲ TikTok Shop Live Operations and Management ▲ Short-form Media Planner (AM) ▲ Short-form Advertising Planner ▲ HR/General Affairs ▲ Finance/Accounting, totaling 14 positions.


This content was produced with the assistance of AI translation services.

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