Tellica Launches "CREBEE DIY Kit S20"

Exclusive Electronic Shelf Label Package for Toss Place

Tellica announced on May 18 that it has officially launched the "CREBEE DIY Kit S20," an exclusive electronic shelf label (ESL) package for Toss Place, in Korea.

This kit is an electronic shelf label package designed for offline stores using Toss Place point-of-sale (POS) terminals. It includes 10 electronic shelf labels and gateway power components. The exclusive price for Toss is 798,000 won, while the regular price is 1,098,000 won. An additional package of 40 electronic shelf labels (ESLs) for expansion is available for 480,000 won.

The electronic shelf labels are linked with the POS terminal to reflect product prices and promotional information in real time. By applying price changes and discount events quickly without printing or attaching price tags, stores can reduce work hours. It also reduces pricing errors and damage issues, thus enhancing efficiency and reliability in store management.

Conventional electronic shelf labels required high initial costs and large-quantity purchase conditions. The burden of software licenses and maintenance fees was also significant, making it difficult for small and medium-sized stores to adopt. Tellica developed a product that allows for small-quantity purchases and self-installation to overcome these limitations.

Choi Jinseong, Vice President and Chief Marketing Officer (CMO) of Tellica, said, "Existing electronic shelf label products have been difficult for small and medium-sized stores to access due to cost burdens. The CREBEE DIY Kit S20 is designed as a practical alternative that allows stores to start with the quantity they need and install it themselves."

This content was produced with the assistance of AI translation services.