CEO Byeonghee Park Becomes First Policyholder

On May 8, NH Nonghyup Life Insurance announced the launch of the 'NH All-Wonderful Care Assurance Nursing Insurance,' which allows customers to separately design nursing care and caregiving coverage.


On the 8th, Byounghee Park, CEO of NH Nonghyup Life Insurance, became the first subscriber after the launch of the "NH All-Wonderful Nursing Care Insurance." NH Nonghyup Life Insurance

On the 8th, Byounghee Park, CEO of NH Nonghyup Life Insurance, became the first subscriber after the launch of the "NH All-Wonderful Nursing Care Insurance." NH Nonghyup Life Insurance

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The 'NH All-Wonderful Care Assurance Nursing Insurance' is a modular product that departs from the traditional integrated structure of nursing and caregiving coverage by separating each protection into individual riders. This enables customers to choose the coverage they need based on their own circumstances and preferences, allowing for a customized plan while reducing insurance premiums.


Additionally, the company introduced a non-refund type, which allows policyholders to enroll at approximately 10% lower premiums compared to the standard type. NH Nonghyup Life Insurance also provides information and comparisons with a rider that pays the policyholder's accumulated reserves upon death, thereby expanding consumer choice. Through this, consumers can compare various product structures for the same coverage, further enhancing consumer protection.


The competitiveness of the coverage has also been enhanced. For nursing care, new riders related to long-term care home services—such as combined home care and welfare equipment—have been developed to provide more practical support for home-based benefits. Coverage has also been newly established for caregiver use during hospitalization after a long-term care assessment. For caregiving, the previous 180-day coverage limit has been extended to up to 365 days, enabling long-term caregiving coverage.



NH Nonghyup Life Insurance stated that CEO Byeonghee Park became the first policyholder. Park commented, "I am honored to be the first to sign up for this product, which was developed to reflect our customers' diverse coverage needs. This newly launched health protection insurance is a unique product from Nonghyup Life Insurance, created by actively incorporating feedback from both the sales field and our customers. Moving forward, NH Nonghyup Life Insurance will continue to serve as a trusted social safety net for customers and farmers by providing a wide range of benefits and robust protection."


This content was produced with the assistance of AI translation services.

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