Seo-gu in Gwangju Supports Small Businesses with '1,000 Won Advertising'... Advertising Costs Reduced by 70%

A Low-Cost, High-Efficiency Model for Public Advertising

Seo-gu, Gwangju, will begin full-scale implementation of the "1,000-Won Advertisement" from April using two electronic bulletin boards in the district (one already installed near Seonhan Hospital, and another scheduled for installation near Exit 1 of Nongseong Station in April). Provided by Seo-gu, Gwangju.

Seo-gu District in Gwangju Metropolitan City is moving forward with the "1,000 Won Good Advertising per Day" project for small business owners as it expands its "Companion for 1,000 Won" policy.

Starting in April, Seo-gu will officially implement the "1,000 Won Advertising" initiative using two electronic billboards within the district (one already installed near Seonhan Hospital, with another scheduled to be installed near Exit 1 of Nongsong Station in April).

The program is available to local small business owners and traditional market merchants. The advertising fee is 1,000 won per day, which amounts to 10,000 won for 10 days and 30,000 won for a month. This is more than 70% cheaper than the previous advertising fee, which was over 100,000 won per month, and the initiative aims to significantly reduce advertising costs for small businesses and revitalize neighborhood commercial districts.

Advertisements will be broadcast from 6 a.m. until midnight and will be aired at least 80 times per day in 15-second slots, enabling high promotional effectiveness at a low cost. A total of 50 advertisements, including both public interest and commercial ads, will be displayed in rotation, allowing many businesses to use the service efficiently. In addition, for small business owners who have difficulty producing advertising materials, an AI-based program will provide customized design services tailored to each business.

Applications can be submitted from the 1st to the 7th of each month. Applicants should prepare the necessary documents posted in the public notice section of the Seo-gu Office website and submit them either in person to the Urban Space Division at the Seo-gu Office or via email.

This project goes beyond simple financial support and embodies the philosophy of "Companion for 1,000 Won," in which the public sector shares the burden faced by small businesses struggling due to economic downturn and reduced consumption. Although the amount is small, it reflects the public’s sense of responsibility and the value of solidarity to revive the local economy and protect the community.

Lee Ikang, Mayor of Seo-gu District, stated, "The 1,000 Won Advertising policy is designed to reduce advertising costs for small business owners and expand opportunities to use public advertising media."

This content was produced with the assistance of AI translation services.