Masters of 20th-Century Modern Art Gathered... Samsung Unveils 'SFMOMA Collection'

SFMOMA Collection Launches on Samsung Art Store
Featuring 34 Masterpieces by Henri Matisse, Jackson Pollock, Frida Kahlo, and More

On March 17, Samsung Electronics announced that it has partnered with the San Francisco Museum of Modern Art (SFMOMA) to release the "SFMOMA Collection," featuring works by 20th-century masters of modern art, on the Samsung Art Store, the exclusive art subscription service available only on Samsung TVs.

SFMOMA is the first museum of modern art on the West Coast of the United States and holds an extensive collection of 20th-century paintings, sculptures, and photographs. The "SFMOMA Collection," released through this partnership, features 34 works by renowned 20th-century artists such as Henri Matisse, Jackson Pollock, Frida Kahlo, and Piet Mondrian.

You can enjoy Jackson Pollock's "Guardians of the Secret (1943)" on the exclusive art subscription service for Samsung TVs, the "Samsung Art Store." Samsung Electronics

Iconic pieces by artists who defined the 20th century are included, such as "Femme au chapeau (1905)" by Henri Matisse, "Guardians of the Secret (1943)" by Jackson Pollock, "Frieda and Diego Rivera (1931)" by Frida Kahlo, "The Flower Carrier (1935)" by Diego Rivera, "New York City 2 (1941)" by Piet Mondrian, and "Display Cakes (1963)" by Wayne Thiebaud.

The Samsung Art Store is a Samsung TV-exclusive art subscription service available in more than 115 countries worldwide. Through collaborations with major institutions such as the Metropolitan Museum of Art, the Museum of Modern Art (MoMA) in New York, the Musée d'Orsay, and Art Basel, it offers a vast collection of over 5,000 works by more than 800 artists.

Samsung Electronics is leading the convergence of art and technology through the Samsung Art Store, available on a range of TV lineups, transforming living rooms into galleries filled with art.

Not only are the "The Frame Pro" and "The Frame" TVs, which are optimized for art appreciation, included, but the service is also expanding to Micro RGB, OLED (S95H model), Neo QLED, and select QLED TV series, enabling users to easily encounter art in their daily lives and enriching the atmosphere of their spaces. In particular, "The Frame Pro" is equipped with an upgraded Neo QLED 4K display, offering even brighter colors and sharper contrast.

Christopher Bedford, Director of the Helen & Charles Schwab Foundation at SFMOMA, stated, "The partnership with the Samsung Art Store opens a new chapter for engaging with modern art. Thanks to innovative technology, people who cannot visit SFMOMA in person can experience these works, and I am delighted that this provides an opportunity for art to enrich daily life."

Ahn Heeyoung, Executive Vice President of the Visual Display Business at Samsung Electronics, said, "We will continue to strengthen collaborations with leading institutions so that people around the world can comfortably enjoy world-class artworks in their living rooms."

This content was produced with the assistance of AI translation services.