Today’s House Sees 430% Surge in Image Search Users
"Image Search" Spreads as a Replacement for Keywords
On February 11, Oneului Jib announced that the number of users searching for interior accessories by uploading photos instead of entering keywords has increased significantly.
Since its launch in October last year, the number of users of Oneului Jib's image search has grown by about 430% to date. This means it has been increasing by an average of around 75% every month.
Analysts say that in the furniture and interior market, demand is growing for using intuitive images rather than text to search for information. Interior items such as furniture, like "a bright-feeling picture frame," are often difficult to search with simple words, making it hard for users to be satisfied with the results of text-based searches.
The image search feature was introduced to resolve this inconvenience. Its key function is "Oneului Jib Lens (Ojiprenjeu)." When users see various image content uploaded on Oneului Jib and find a piece of furniture or an accessory they like, they can click the lens icon at the bottom of the image to immediately receive information on the product or recommendations for items with a similar style.
There is also a method where users directly upload images to the search bar. When they upload interior photos from magazines, social networking services (SNS), or ones they have taken themselves, they are connected to the same or similar items.
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A Oneului Jib representative said, "Image search is the most optimized search method for Oneului Jib, which is operated based on photo-centric content, community, and commerce (3C)," adding, "We plan to continue advancing the experience that connects search, styling, and purchase so that customers can enjoy a more natural and comfortable search experience."
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