Lotte ON to Hold New Year Special Event, Spotlighting Newly Launched Brands

New Year Special Event Until January 11
Featuring a Wide Range of Brands Including Beauty, Fashion, and Kids

Lotte Shopping's e-commerce platform, Lotte ON, announced on the 31st that it will hold a New Year special event from the 1st to the 11th of next month.

This event will feature brands from a variety of categories, including beauty, fashion, and kids. In particular, in line with the 2026 consumer trend of "feelconomy," Lotte Hotel & Resort's premium bathroom amenities will be showcased. All products will be available with free shipping, and customers can receive up to an instant 10% discount.

Lotte Shopping's e-commerce platform LOTTE ON announced on the 31st that it will hold a New Year special event from the 1st to the 11th of next month. Photo by LOTTE ON

"Physical Garments," a gym wear brand targeting male customers in their 20s and 30s, will offer up to a 55% discount and an additional instant 18% discount. Designer brand "Deheve," which pursues a classic style reinterpreted with a timeless and minimalist concept, will celebrate its launch on Lotte ON with store discounts and special coupons.

Benefits for best-selling brands have also been enhanced. Beanpole Family will operate a "Brand Fantasy" event during the promotion period, offering up to a 40% discount and an additional 30% discount. Bluedog Family will provide an instant 26% discount on all products, a 7% stackable coupon, and a 5% card discount. The North Face will offer up to a 15% discount and additional payment benefits.

Additional discount events will also be held. During the event, customers who pay 100,000 won or more using Naver Pay can receive a 5,000 won discount. Further details can be found on the Lotte ON app and website.

Nam Ji-hyung, Head of Brand Marketing at Lotte ON, said, "To celebrate the New Year, we have prepared this special event focusing on a variety of brands, from new sellers who have just joined Lotte ON to long-standing best sellers. We hope this will be an opportunity for customers to start their first shopping of 2026 without any burden."

This content was produced with the assistance of AI translation services.